They've been concentrating solely on Rovers recently, and there's no doubt that our club desperately needed the help. The team has had the experience working on campaigns for clubs like Arsenal, Villa, Spurs, governing bodies like the FA and Football League and this could only be good for the club.
I've also heard that both the ST numbers and hospitality figures are up on last year and if it’s true, then it's the first time that has happened for years.
We've seen ads on buses, LET/LEP, personalised direct mails, e-mails, billboard ads and had telephone messages from Mark Hughes. All of which highlight some quite innovative usage of media channels.